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Real Estate Rizz: Marketing To The Newest Generation of Home Buyers

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There's something a little different about Generation Z. They're sullen, stare at their phones all day, and if you ask them a question, they'll send you 42 TikTok videos you didn't ask for instead of answering.


But they're also old enough to be thinking about the future, and settling into homes of their own. The problem is that they don't have any idea where to start, and no one out there is bothering to help them. It isn't that no one wants to sell them a house, it's just that no one unders...