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Research Methodology and Quantitative Methods

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This book provides insight into the research aspect with regard to the procedure of taking up research problem, objectives, methodology etc. Two chapters 'Scale Construction Methods' and 'Elementary Decision Theory' are useful for students of 'Business Management' and 'Planning' for taking up research projects as well as in their career as business administrators. Good number of chapters are included on statistical tools which are required for analysis of data collected through surveys and ...