Selling the Hug Your Customers Way: The Proven Process for Becoming a Passionate and Successful Salesperson For Life

Selling the Hug Your Customers Way: The Proven Process for Becoming a Passionate and Successful Salesperson For Life

by Jack Mitchell


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Product Details

ISBN-13: 9781260134834
Publisher: McGraw-Hill Professional Publishing
Publication date: 06/04/2018
Pages: 352
Sales rank: 565,218
Product dimensions: 5.60(w) x 8.50(h) x 1.40(d)

About the Author

Jack Mitchell is Chairman of Mitchell Stores, a three-generation family business based in Connecticut that operates some of the most successful clothing stores in the country, renowned for their personal service touches and strong relationships. For years, Mitchell Stores has been used as a case study at Harvard Business School. Jack is the author of two previous books, Hug Your Customers, a Wall Street Journal best seller, and Hug Your People. He is a nationally known speaker on customer service and selling. His family business philosophy is being taught in Hug Your Customers workshops. Jack is also an Executive in Residence at the Columbia University School of Business. Women’s Wear Daily recognized him as one of the top ten retail visionaries of his time, and INC Magazine listed him as one of the 26 Entrepreneurs We Love. Jack is the proud husband of his wife, Linda, lives in Wilton, Connecticut, and is blessed with four sons and seven grandchildren.

Table of Contents

Prologue: Everything is Selling — Everyone Sells
Part One — Dignity and Honor in Selling
Chapter 1: Harold Hill Never Got It
Chapter 2: Caring Can Be a Learned Skill
Part Two — Selling the Hug Your Customers Way: Five Stages Plus One for Good Measure
Chapter 3: The First Stage: Making the Connection
Chapter 4: The Second Stage: Decoding the Mission
Chapter 5: The Third Stage: Show and Share
Chapter 6: The Fourth Stage: Allowing the Buy
Chapter 7: The Fifth Stage: The Kiss Goodbye
Chapter 8: The Extra Stage: One For Good Measure

Part Three — Everyone Winning
Chapter 9: You Can't Sell Alone
Chapter 10: Imagine the Difference If Everyone Won...Wouldn't It Be Nice?
Epilogue: Even With Ice Pops

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