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Smoke & Mirrors: How Hype Obscures the Future and How to See Past It

By Gemma Milne
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$10.99
By Gemma Milne
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'Stop following the news until you've read Gemma Milne's persuasive analysis of the hype and bullshit that distort our understanding of emerging science. As she shows, the starting point to grasping the genuine opportunities of AI, life sciences and climate tech is a healthy dose of critical thinking'
David Rowan, founding editor of WIRED UK and author of Non-Bullshit Innovation: Radical Ideas from the World's Smartest Minds

'Couldn't be more timely. Fascinating and vitally important'
Jamie Ba...

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