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#sponsored: How Athletes and Brands Can Leverage Each other to Create Value

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Are you an amateur athlete considering partnering with a brand to sponsor your athletic pursuits? #sponsored looks to explain the exciting and highly competitive world of sports sponsorships, including the sponsor-sponsee relationship.

Through stories of other athletes and brand liaisons as well as her own journey as an amateur athlete, author Jasmine Chou discusses the sport sponsorship world from the athlete’s standpoint as well as the brand’s perspective. These stories show how benefici...