Sport Industry Research and Analysis: An Informed Approach to Decision Making

Sport Industry Research and Analysis offers a straightforward, no nonsense approach to research design and statistical analyses in sport organizations. This fully revised and updated new edition describes the research process, from identifying a research question to analyzing data, and uses real world scenarios to help students and industry professionals understand how to conduct research and apply the results in their wider work.

The book includes clear, step-by-step instructions for the an...