Start Me Up and Keep Me Growing: Management Learnings from the Rolling Stones

The world’s most famous and long-living band started out 60 years ago in London with the mission to bring American blues music to a European audience. The young band expected to last two years at best, the rest is history. This easy-to-read and thoughtful book looks at how the Stones managed to last six decades in a rapidly changing world. How they relentlessly competed, disrupted, changed, adapted, innovated, grew – artistically, financially and as pillars of society – and how they manged ...