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Subscription Marketing
By Anne Janzer
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By Anne Janzer
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The marketing playbook for the Subscription Economy, now in its 3rd edition
Subscriptions are upending industries and reshaping customer expectations. Have you changed your marketing practices to thrive in this new reality?
A successful subscription business is built on lasting relationships, not one-time sales.
Stop chasing sales and start creating value.
The third edition of this ground-breaking book offers updated advice for solopreneurs, small businesses, fast-growing start-ups, and large e...