Taking Your Customer Care to the Next Level: Customer Retention Depends Upon Customer Care

Companies spend big money and significant resources to acquire new customers, but they tend to give little thought on how to keep their business. Thats a big mistake! Nadji Tehrani and Steve Brubaker, both Customer Care experts, explore how to go the extra mile in keeping customers happy. Whether you work at a startup or an established organization, youll find proven strategies that will help you: define and deliver extraordinary Customer Care; duplicate the practices of companies that prov...