Tastes Like Money: RumChata and the Making of a Beloved Brand

An extraordinary tale that starts with a home kitchen recipe and ends with the multi-million-dollar sale of a world-famous liquor company – and everything in between

In Tastes Like Money, veteran liquor industry leader and founder of RumChata – the clever kitchen experiment that became a global phenomena – Tom Maas, delivers a first-hand story that exposes the behind-the-scenes battles, trademark wars, crises, and triumphs that built a world-famous product.

The book begins with the day Maas...