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The Breakthrough Brain: The neuroscience of creativity for smarter early-stage innovation

By Coral McConnon
eBook
$9.99
By Coral McConnon
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How do you escape ‘business as usual’ thinking and regularly and reliably create breakthrough ideas?

Millions are spent every year in the quest to generate breakthrough ideas to drive growth. Yet fewer than 25% of people believe they’re doing a good job of harnessing creativity to get to big ideas.

The Breakthrough Brain helps you harness human creativity with the digestible, inspiring and immensely practical Neuroscience of Creativity framework. Discover the five principles you need to maste...

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