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The Cheese Mall
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In your first year, every new business needs to be able to 'hit the ground' running otherwise they will be swallowed up by their competitors. Marketing is a key string in any successful company’s bow and is overlooked at your peril. This book will help you understand Marketing and you will learn how to build a brand that it not focussed on a 'once off' sale but is focussed on lookiing at the life-time value of your customers. This way of doing business will not only increase your profitabil...