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The CI-Driven CEO: A Little Leadership Story About A Powerful Competitive Intelligence Idea

By Gary D. Maag, David J. Kalinowski
eBook
$9.99
By Gary D. Maag, David J. Kalinowski
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This book debunks many myths. There are some common misconceptions about what Competitive Intelligence (CI) is and how it can benefit businesses. The CI-Driven CEO illustrates how CI is an essential function, not an overhead expense, that helps identify opportunities and reduce risk by uncovering critical insights senior executives can use to improve strategic decision making. Escape the data-darkness of the past and follow this guiding light toward the future. In this story, Jack, the impe...

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BusinessManagement & LeadershipLeadership