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The Mobile Marketing Revolution: How Your Brand Can Have a One-to-One Conversation with Everyone

By Jed Alpert
eBook
$25.20
By Jed Alpert
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One-to-One is transforming our world—here’ s how you can join the Revolution

What would your organization do with a technology that lets you crowdsource instantly and effortlessly and reach people who WANT to hear from you wherever they happen to be? Such a tool already exists and it’s in billions of mobile devices worldwide: SMS, or text messaging.

However, there’s more to messaging than simply broadcasting texts. To succeed with mobile messaging in the long term—without disrupting your bu...

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BusinessMarketing & SalesMarketingDirect Marketing