The New Science of Trial Advocacy
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Times have changed, and lawyers must change with the times. Jurors have become experts in everything and suspicious of everyone, including lawyers and their hand-picked experts. Jurors are increasingly focused on the information and increasingly annoyed by the way lawyers spin and spoon-feed it to them.
It's not about us anymore. Tell jurors something is "clear," and they will assume it is not. Tell them to award a specific number, and they will avoid that number like the bubonic plague. Th...






















