Table of Contents
Acknowledgements xv
Introduction xvii
Chapter 1 My Dad, the Business Owner 1
Chapter 2 My Journey as a Business Owner 6
Chapter 3 The First Meeting & Bike As A Business 10
Chapter 4 Your Role as a Business Owner 19
Chapter 5 A Self-Assessment 22
Chapter 6 Time Management Principals: Priorities, Focus & Energy 27
Chapter 7 Life Balance 33
Chapter 8 Your Team of Advisors 38
Chapter 9 Learning to Steer Your Business 45
Chapter 10 Purpose 47
Chapter 11 Vision 53
Chapter 12 Performance Standards 59
Chapter 13 Your Strategic Summary 64
Chapter 14 Business Structure & Framework 71
Chapter 15 Your Foundation: Business Documents 73
Chapter 16 Organization Structure 79
Chapter 17 Position Agreements 83
Chapter 18 Accountability 89
Chapter 19 Winning New Customers 95
Chapter 20 Your Avatar 97
Chapter 21 Creating Awareness 102
Chapter 22 Educating Your Prospects 108
Chapter 23 Asking For The Business 113
Chapter 24 Measuring Results 120
Chapter 25 Serving Customers 127
Chapter 26 Delivery Standards 129
Chapter 27 Methodology/Secret Sauce 133
Chapter 28 Process Flowcharts 137
Chapter 29 Scripts & Templates 143
Chapter 30 Continuous Improvement 147
Chapter 31 Delivery Measurement 151
Chapter 32 Build A Winning Team 157
Chapter 33 Culture & Non-Negotiables 159
Chapter 34 The Hiring Process 165
Chapter 35 Compensation Structure 174
Chapter 36 Team Engagement 180
Chapter 37 Performance Feedback 186
Chapter 38 Recognition & Celebration 193
Chapter 39 Engaging With Your Customers 199
Chapter 40 Customer Feedback 201
Chapter 41 Relationship Standards 206
Chapter 42 Customer Appreciation 212
Chapter 43 Customer Measurement 216
Chapter 44 Understanding Financial Controls 221
Chapter 45 Financial Plan & Model 223
Chapter 46 Financial Metrics 231
Chapter 47 Key Performance Indicators 235
Chapter 48 Business Dashboard 239
Chapter 49 Parting Thoughts 245
Epilogue Where To Go From Here… 247
