The War on Wine: Prohibition, Neoprohibition, and American Culture
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The development of an American wine ethos.
The history of wine is a tale of capitalist production and consumer experience, and early Americans embraced the idea of having their own wine culture. But many began to believe that excessive alcohol consumption had become a moral, ethical, economic, political, social, and health conundrum. The result was a national on-again, off-again relationship with the concept of an American wine culture.
Citizens struggled to build a wine culture patterned...



