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The Why Is Everything: A Story of Football, Rivalry, and Revolution
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“A densely packed tour through the fickle, cruel, fad-crazy, crassly opportunistic, money-drenched, alcohol-fueled and hypercompetitive world of the NFL.” —S. C. Gwynne, Wall Street Journal
From an award-winning journalist, the inside story of the brilliant, hypercompetitive young coaches who threw out decades of received wisdom to fundamentally remake America’s most popular sport.
When Kyle Shanahan became the NFL’s youngest offensive coordinator in 2008, he had one prevailing rule: Tell me...
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