The Wild, Wild East: Lessons for Success in Business in Contemporary Capitalist China
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Anyone who wants to do business in China must understand its customs, people, and culture. Just because its economy is exploding doesn’t mean that anyone can go there and make a fortune. In fact, business practices are still deeply rooted in ancient cultural traditions. A Western businessperson who wants to succeed must understand all the rules—even the ones that aren’t written down.
Join Alan Refkin, an American financier, as he takes a Chinese company through a painstaking process so it c...






















