This Could Be Our Future: A Manifesto for a More Generous World

This Could Be Our Future: A Manifesto for a More Generous World

by Yancey Strickler


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A vision for building a society that looks beyond money and toward maximizing the values that make life worth living, from the cofounder of Kickstarter

Western society is trapped by three assumptions: 1) That the point of life is to maximize your self-interest and wealth, 2) That we're individuals trapped in an adversarial world, and 3) That this is natural and inevitable. These ideas separate us, keep us powerless, and limit our imagination for the future. It's time we replace them with something new.

This Could Be Our Future is about how we got here, and how we change course. While the pursuit of wealth has produced innovation and prosperity, it also established an implicit belief that the right choice in every decision is whichever option makes the most money. The answer isn't to get rid of money; it's to expand our concept of value. By assigning rational value to other values besides money—things like community, purpose, and sustainability—we can refocus our energies to build a society that's generous, fair, and ready for the future. By recalibrating our definition of value, a world of scarcity can become a world of abundance.

Hopeful but firmly grounded, full of concrete solutions and bursting with creativity, This Could Be Our Future brilliantly dissects the world we live in and shows us a road map to the world we are capable of making.

Product Details

ISBN-13: 9780525560821
Publisher: Penguin Publishing Group
Publication date: 10/29/2019
Pages: 304
Sales rank: 89,393
Product dimensions: 5.60(w) x 8.30(h) x 1.10(d)

About the Author

Yancey Strickler is the cofounder and former CEO of Kickstarter. He has appeared on NBC, CNN, MSNBC, NPR Marketplace, Planet Money, KCRW, PBS, and the BBC. He's been profiled in Wired, Financial Times, The New York Times, New York Magazine, Forbes, and Vox and has given keynotes at SXSW, the Sundance Film Festival, the Museum of Modern Art, Atlantic Ideas Festival, Techcrunch Disrupt, Web Summit, the Walker Art Center, 92nd Street Y, and more. He was one of Fortune's 40 Under 40, on Vanity Fair's New Establishment list, and a World Economic Forum Young Global Leader. The London Spectator called him "one of the least obnoxious tech evangelists ever."

Table of Contents

Introduction ix

Part 1 1

Chapter 1 A Simple Idea 3

Chapter 2 The No-Left-Turn Rule 17

Chapter 3 Why Everything Is The Same 37

Chapter 4 The Mullet Economy 57

Chapter 5 The Trap 87

Part 2 107

Chapter 6 What's Really Valuable? 109

Chapter 7 Bentoism 125

Chapter 8 Adele Goes On Tour 155

Chapter 9 How To Do A Perfect Handstand 177

Chapter 10 Values Maximizing Class 193

Acknowledgments 227

Appendix 235

Notes 247

Index 273

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