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Understanding the Global Market: Navigating the International Business Environment

By Bruce D. Keillor
eBook
$52.20
By Bruce D. Keillor
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This is an invaluable, applied "how to" guide to understanding the unique characteristics of the international business environment that provides critical information to all managers considering entering an overseas market.

The global marketplace is a reality, yet there are virtually no books dedicated to understanding the international business environment. The accessible, practitioner-oriented information in this book provides businesspeople with the tools necessary to accurately analyze t...

Categories

BusinessProfessional Finance & InvestingSecuritiesSecurities - General & Miscellaneous