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Unlocking the Customer Value Chain: How Decoupling Drives Consumer Disruption

By Thales S. Teixeira, Greg Piechota
Narrated by: Tom Weitzel
Unabridged — 11 hours, 14 minutes
Audiobook
$20.00
By Thales S. Teixeira, Greg Piechota
Narrated by: Tom Weitzel
Unabridged — 11 hours, 14 minutes

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Based on six years of research, Harvard Business School professor Thales Teixeira shows how and why industries are disrupted, and what established companies can do to respond--as well as what potential startups must master if they hope to gain a competitive edge.

As it turns out, there is a pattern to disruption in an industry, whether the disruptor is Uber, Airbnb, or a dozen other startups that have shaken up incumbents and threatened the status quo.

For disruptors to pose a threat to an i...