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Web 2.0: A Strategy Guide: Business Thinking and Strategies Behind Successful Web 2.0 Implementations

By Amy Shuen
eBook
$21.99
By Amy Shuen
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Web 2.0 makes headlines, but how does it make money? This concise guide explains what's different about Web 2.0 and how those differences can improve your company's bottom line. Whether you're an executive plotting the next move, a small business owner looking to expand, or an entrepreneur planning a startup, Web 2.0: A Strategy Guide illustrates through real-life examples how businesses, large and small, are creating new opportunities on today's Web.

This book is about strategy. Rather than...

Categories

ComputersComputers - General & MiscellaneousInternet & World Wide WebInformation SystemsInformation TechnologyInternet & World Wide Web - General & MiscellaneousComputers * Information Technology