Why Texas: How Business Discovered the Lone Star State

by Ed Curtis Jr.

Overview

In recent years, hundreds of companies have relocated to the Lone Star State. But they don’t just move – they stay, grow, expand and tell others to join them. Why? The answer to this question is revealed by author Ed Curtis in his new book Why Texas: How Business Discovered the Lone Star State. Throughout a series of 18 exclusive interviews with Texas-based Fortune 500 CEOs, entrepreneurs, leaders and business icons, Curtis explores the keen insights, sound strategy and loads of benefits the Texas economy has to offer.

Did you know that San Antonio Texas is a major biotech center? Were you aware that the first 7-11 was founded in Dallas? Or that Kendra Scott's first venture was to help cancer patients? Or that podcast and publishing icon Tim Ferriss recently relocated to Austin? Filled with Texan pride, economic insight, and helpful tips from Dallas Stars CEO Jim Lites, Joe DePinto, CEO of 7-11, and many more, this is a must-read for anyone contemplating a relocation - or even a visit - to Texas.

Product Details

ISBN-13:	9781612543314
Publisher:	Brown Books Publishing Group
Publication date:	11/05/2019
Pages:	244
Product dimensions:	6.00(w) x 9.00(h) x 0.75(d)

About the Author

Born and raised in New York City, Ed Curtis relocated to Dallas, Texas, at the age of twenty-five and has happily lived in the Lone Star State ever since. Over more than twenty years as a Texas commercial banking executive, Ed witnessed an increasing number of investors and clientele from all over the US moving their operations into Texas, and he developed a passion for helping businesses relocate to his chosen home successfully.
In 2013, Ed founded and trademarked YTexas, an elite Texas business network that helps support, promote, and connect companies that are relocating, expanding, and growing in the Lone Star State. The unified group of YTexas Texan businesses that contribute to YTexas.com and the CEO Insider Podcast have become go-to resources for the most current insider information about Texas’s community, commerce, and culture. Ed’s ultimate vision is to build a next-level approach to economic development in Texas that can be emulated all over the United States.
Ed lives in Austin, Texas, with his wife, Staci, and two children.

Table of Contents

Acknowledgments xi

Introduction 1

Chapter 1 Why Are They Coming-and Staying? 5

Part 1 Corporate Relocations to Emulate

Chapter 2 Toyota North America: The Perfect Plan Jim Lentz 23

Chapter 3 Corvalent How a Movie Changed Everything Ed Trevis 35

Chapter 4 Ottobock: The Men in Black Coats Andreas Schultz 47

Chapter 5 CoreSpace: Women Leading in Texas Liana Dunlap 57

Chapter 6 The Dallas Stars: From the North to the Stars Jim Lites 67

Chapter 7 CytoBioscience: San Antonio, Leading in Biotech Jim Garvin 81

Chapter 8 Andy Roddick Foundation: Tennis, Anyone? Andy Roddick 91

Chapter 9 Andy Roddick Foundation: A CEO's Move From DC to Austin Richard Tagle 103

Chapter 10 Hilti North America: A Culture of Giving Avi Kahn 111

Chapter 11 Firefly Aerospace: Rocket Man Tom Markusic 119

Part 2 The Entrepreneur's Journey to Texas

Chapter 12 Texas Is Her Secret Weapon Kendra Scott 127

Chapter 13 The Four-Hour Texan Tim Ferriss 137

Chapter 14 A Three-Year Plan Turned Twenty Harry LaRosiliere, Mayor of Plano, Texas 141

Chapter 15 In with a White Coat, and Out with a White Horse Olivier Chavy, former CEO of Wilson & Associates 149

Chapter 16 A Ride with Jack LaLanne Larry North, CEO of Larry North Fitness 157

Chapter 17 Running with the Big Dogs T. Boone Pickens 167

Chapter 18 Texas Pride with a Return on Investment Mike Rawlings, Former Mayor of Dallas 173

Chapter 19 Oh, Thank Heaven for 7-Eleven Joe DePinto, CEO of 7-Eleven 181

Chapter 20 The Story behind the Story Tracye McDaniel, President of Tip Strategies 189

Part 3 Takeaways

Chapter 21 Your Cheat Sheet 201

Chapter 22 Some Fun-Loving Texas "Ediquette" 229

About the Author 231