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Your Message Matters: How to Rise above the Noise and Get Paid for What You Know

Your Message Matters: How to Rise above the Noise and Get Paid for What You Know

by Jonathan Milligan


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Are you one of the many people who long to ditch the cubicle and go to work for yourself, on your own terms? What's holding you back? Self-doubt, fear, technology challenges, the feeling that there are already too many other people doing what you want to do? It's time to face those things head-on and transform your passion into a thriving business. Why? Because your message matters.

In this uplifting and practical book, blogger, speaker, and business coach Jonathan Milligan gives you a simple 4-step framework to rise above the noise and build a real business. He shows you how to believe, define, craft, and market your message so that you can fulfill your unique purpose in this life. With plenty of helpful assessment tools and proven strategies—including how to create 7 perpetual income streams in 12 months from just one message—this is your go-to guide for living your dreams and impacting the world for good.

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Product Details

ISBN-13: 9781540900333
Publisher: Baker Publishing Group
Publication date: 10/20/2020
Pages: 272
Sales rank: 569,272
Product dimensions: 5.40(w) x 8.40(h) x 0.80(d)

About the Author

Jonathan Milligan is an author, blogger, speaker, and online business coach. He has spent the last decade guiding and directing creative professionals on how to pursue meaningful work. Since 2009, Jonathan has run his own portable lifestyle business online. Today he teaches others how to build a business with their passion, story, or message. He lives in Jacksonville, Florida, with his wife, Charity, and their two kids. Find him at

Table of Contents

Introduction 11

Part 1 Believe Your Message 21

1 What Exactly Is a Messenger? 25

2 Why Your Message Matters 31

3 The Secret to Building a Business and Life You Love 45

4 Why You Should Build a Business Sharing Your Advice 56

5 The Messenger Manifesto 67

Part 2 Define Your Message 81

6 The Ignite Your Message Framework 85

7 Purpose: What Is Your Unique Gift? 94

8 People: Who Do You Want to Help? 113

9 Passion: What Problem Will You Solve? 122

10 Mission Control: Establishing Your Home Base 134

Part 3 Market Your Message 145

11 Extraordinary Focus Leads to Success 149

12 Create: Get Your Message Out to the Masses 156

13 Capture: The Artful Exchange of Value for Email Addresses 170

14 Compile: Package Your Knowledge into Products and Services 183

15 Connect: How to Attract Your Audience to Your Message 202

Part 4 Live Your Message 221

16 Encouraging Hearts: Moving People from Discouragement to Hope 225

17 Educating Heads: Moving People from Doubt to Confidence 232

18 Empowering Hands: Moving People from Delay to Action 238

19 The Messenger's Game Plan for Success 247

Acknowledgments 253

Appendix: The Messenger Roadmap 257

Notes 259

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