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How We Know What Isn't So: The Fallibility of Human Reason in Everyday Life
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Thomas Gilovich offers a wise and readable guide to the fallacy of the obvious in everyday life.
When can we trust what we believe - that teams and players have winning streaks, that flattery works, or that the more people who agree, the more likely they are to be right - and when are such beliefs suspect?
Thomas Gilovich offers a guide to the fallacy of the obvious in everyday life. Illustrating his points with examples, and supporting them with the latest research findings, he documents t...
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