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21st Century Secrets to Effective PR
By Linda Pophal
eBook
$24.99
By Linda Pophal
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The internet has made the possibility of sharing information about others and their products and services more readily available at significantly less cost than any other form of media exposure.
Today's PR, though, is different from the PR of years gone by. Today, it's not only about getting reporters, and other gatekeepers, to cover your story. Today, there are new channels for gaining public exposure – through social media, through blogging, through content creation and curation – all of ...
Today's PR, though, is different from the PR of years gone by. Today, it's not only about getting reporters, and other gatekeepers, to cover your story. Today, there are new channels for gaining public exposure – through social media, through blogging, through content creation and curation – all of ...