50 Fastest Growing Women-Owned/Led CompaniesT Guide To Growth: Women Presidents' Organization

by Marsha Firestone, Susan Johnson

Overview

Tip Your Scale: A Woman's Guide To Scaling Up In Business

Are you looking for ways to accelerate growth in your business? Tried-and-true methods demonstrated by other entrepreneurs who, too, wanted to scale their businesses—and succeeded?

Dr. Marsha Firestone and Susan Johnson reveal that and more in this book—filled with fifteen remarkable scenarios of privately-held, women-owned/led businesses, providing insights on the key strategies that fueled their growth.

Set your business on the path to fast growth by learning how these critical functions must adapt as business scales:

• branding
• financing
• human resources
• innovation

Product Details

ISBN-13:	9781599326764
Publisher:	Advantage Media Group, Inc.
Publication date:	05/02/2016
Pages:	164
Product dimensions:	6.00(w) x 9.00(h) x 0.45(d)

About the Author

Dr. MARSHA FIRESTONE is a recognized expert in entrepreneurship and the founder and president of the Women Presidents’ Organization (WPO), which began in 1997 as a peer-advisory organization for women who own and lead multimillion dollar businesses. She is also the founder and president of the Women Presidents’ Educational Organization, dedicated to increasing access to business opportunities for women’s business enterprises (WBEs).

SUSAN JOHNSON is director of communications for the Women Presidents’ Organization. Prior to this, she was a freelance writer and a seasoned public-relations agency professional. Susan’s strong background managing strategic business-to-consumer and business-to-business communications facilitates the building of brand reputation and value while supporting business objectives.

Table of Contents

FOREWORD INTRODUCTION BRANDING FINANCING HUMAN RESOURCES INNOVATION SALES