Pub. Date:
Taylor & Francis
6 Building Blocks for Successful Innovation: How Entrepreneurial Leaders Design Innovative Futures / Edition 1

6 Building Blocks for Successful Innovation: How Entrepreneurial Leaders Design Innovative Futures / Edition 1

by Massimo Garbuio, Moritz Dressel


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Innovation is about ideas that make life better. But what does it really take to deliver innovative propositions? And what'separates companies that drive their industries forward from those that simply talk the talk?

This book takes you inside the minds of the world’s most effective innovators to answer these questions and more. In real stories from industries as diverse as healthcare, finance, technology, and telecommunications, business leaders reveal what it takes to bring new products and services to life. They weigh in on the big debates: how to design an innovative organization of diverse voices, how to protect and grow ideas so they succeed, and how to tune corporate radar to inspiration and turn the signals received into new value.

An essential resource for leaders, aspiring leaders and students of entrepreneurship, business management, HRM, technology and innovation management, and design thinking, the book enables the reader to:

  • Hear from leaders with direct responsibility for innovating in a wide range of industries and learn how they do it
  • See how to structure for innovation, gain momentum inside an organization and use ideas to shift companies and industries
  • Gain insight into what innovators look for when they sense the environment and learn to avoid common pitfalls and misconceptions that stop great ideas coming to life
  • Approach innovation in a more balanced way with the 6 Building Blocks helping you prioritize execution and value delivery from inspiration to implementation

Product Details

ISBN-13: 9780367234614
Publisher: Taylor & Francis
Publication date: 07/26/2019
Pages: 190
Product dimensions: 6.25(w) x 9.25(h) x 0.00(d)

About the Author

Massimo Garbuio is a Senior Lecturer at the University of Sydney Business School, where he teaches and researches innovation, design thinking, and strategy.

Moritz Dressel is a consultant in Berlin, Germany. As part of his work with clients large and small, he has developed a reputation for being the go-to guy for companies seeking to become truly data-driven organizations and those that are serious about embarking on meaningful innovation journeys.

Table of Contents

Part 1. Innovation: Getting started

Chapter One: Introduction

Chapter Two: Innovation: A Definition

Chapter Three: Six Building Blocks of Innovation: An Overview

Chapter Four: Building Blocks of Innovation: The Core

Chapter Five: The Six Blocks of Innovation: The Frontier

Part 2. Innovation in Action

Chapter Six: Carlo Gasparini

Chapter Seven: Celine Le Cotonnec

Chapter Eight: Peter Löfgren

Chapter Nine: Jeanne Marell

Chapter Ten: Christine Ng

Chapter Eleven: Mark Nierwetberg

Chapter Twelve: Tim Romero

Chapter Thirteen: Stephen Simpson

Chapter Fourteen: Paul Slezak

Chapter Fifteen: Andre Teixeira

Chapter Sixteen: Cindy Tripp

Chapter Seventeen: Victoria Vallström (Bastide)

Chapter Eighteen: Stefan Vlachos

Chapter Nineteen: Melissa Widner

Part 3. Innovation: The Future

Conclusion: Becoming a Master of Innovative Ideas


Question Index

About the Research


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