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7-Step Strategy for Human Resources and Public Relations

By Danna G Hallmark
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By Danna G Hallmark
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Do your PR and HR Departments or personnel have a strategy? Do you have a proven formula that can be employed time and time again with sure-fire outcomes? Probably not. Not because you haven’t been diligent in giving them everything you think they need. Not because they haven’t tried.
Actually, you’ve probably never considered PR or HR as being strategic. That’s not surprising.
Dan Schultheis has been discovering the components that make up PR/HR strategy for the last 20 years of his long and...

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