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Hyperwars: Eleven Strategies for Survival and Profit in the Era of On-Line Business (Abridged)
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The effects of the online revolution are being felt far beyond Silicon Valley as consumers and businesses shift buying patterns to take advantage of the convenience and cost savings that are available over the Web. The term "HyperWars" describes the constant battle for survival of the fittest that reflects the reality of business today. Managers who want to stay afloat need practical guidance -- and fast.
Drawing on extensive research and his pioneering experience in e-commerce, industry i...
Drawing on extensive research and his pioneering experience in e-commerce, industry i...