Crossover Stars in the Hindi Film Industry: Globalizing Pakistani Identity

This book explores the cultural politics of Pakistani crossover stardom in the Hindi film industry as a process of both assimilation and “Otherness”. Analysing the career profiles of three crossover performers – Ali Zafar, Fawad Khan, and Mahira Khan – as a relevant case study, it unites critical globalization studies with soft power theory in exploring the potential of popular culture in conflict resolution.

The book studies the representation and reception of these celebrities, while discu...