Showman of the Screen: Joseph E. Levine and His Revolutions in Film Promotion

Short, immaculately dressed, and shockingly foul-mouthed, Joseph E. Levine (1905–1987) was larger than life. He rose from poverty in Boston's West End to become one of postwar Hollywood's most prolific independent promoters, distributors, and producers. Alternately respected and reviled, this master of movie promotion was responsible for bringing films as varied as Godzilla: King of the Monsters! (1956), Hercules (1958), The Graduate (1967), The Lion in Winter (1968), and A Bridge Too Far (...