Fashion on the Red Carpet: A History of the Oscars®, Fashion and Globalisation
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The Academy Awards’ redcarpet is the most prominent fashion show in media culture. Fashion on the Red Carpet investigates the historical liaison between Hollywood and fashion institutions, to describe how public relations campaigns and the media articulate fashion discourses around the Oscars. The powershift towards television, the emergence of celebrity culture, the postwar reactivation of transatlantic trade, the growth of fashion journalism, and the increasing circulation of designer ...






















