The Strategy and Tactics of Pricing, A Guide to Growing More Profitably

Facts101 is your complete guide to The Strategy and Tactics of Pricing, A Guide to Growing More Profitably. In this book, you will learn topics such as Value Creation: The Source of Pricing Advantage, Price Structure: Segmentation Pricing Tactics for Separating Markets, Price and Value Communication: Strategies to Influence Willingness-to- ..., and Pricing Policy: Managing Customer Expectations and Behaviors plus much more. With key features such as key terms, people and places, Facts101 gi...