A Bigger Prize: How We Can Do Better than the Competition

A Bigger Prize: How We Can Do Better than the Competition

by Margaret Heffernan

NOOK Book(eBook)

$15.99
View All Available Formats & Editions

Available on Compatible NOOK Devices and the free NOOK Apps.
WANT A NOOK?  Explore Now

Product Details

ISBN-13: 9781610392921
Publisher: PublicAffairs
Publication date: 04/08/2014
Sold by: Hachette Digital, Inc.
Format: NOOK Book
Pages: 416
File size: 761 KB

About the Author


Margaret Heffernan is an entrepreneur, chief executive, and author of Willful Blindness, which was shortlisted for the Financial Times/Goldman Sachs Best Business Book award. Born in Texas, raised in Holland, and educated at Cambridge University, she produced prize-winning programs for the BBC before returning to the United States to run multimedia technology companies. She advises senior executives around the world and writes for The Huffington Post, CBSMoneywatch, and Inc.com.

Visit mheffernan.com or follow Margaret on Twitter @M_Heffernan

Customer Reviews

Most Helpful Customer Reviews

See All Customer Reviews