A Dash of Good

A Playbook for Building Value Based on Values. After failing out of college, Evan Dash entered the fire service. His six years as a firefighter were not only a time of personal growth but also a period where he embraced the core values of selflessness, teamwork, integrity, and the importance of enriching the lives of others. These values catapulted his career in corporate retail, where he rose to Senior Vice President of Macy's.

After his rapid ascension up the corporate ladder, Evan lost si...