A Line Out the Door: Strategies and Lessons to Maximize Sales, Profits, and Customer Service

If you are a retailer that wants to take your business to the next level, you need quick answers that you can put in place today. You need to read this book if:

• your store has hit a plateau that you can’t seem to overcome; • your marketing dollars aren’t getting the job done; • your store gets many browsers but few buyers; • your customers are not finding what they want at your store.

Richard L. Gordon, an expert retailer and marketer, relies on concise case studies and decades of experie...