A Practical Guide to Public Relations for Businesses, Nonprofits and PR Leaders: Including: SEO, AI, Content Marketing, Social Media & Thought Leadership

by Amy Rosenberg

Overview

Scale your marketing through public relations (PR) and earned media coverage that boosts website rankings, builds AI-powered teams and increases sales.

Product Details

ISBN-13:	9781736514023
Publisher:	Veracity Marketing
Publication date:	05/16/2025
Pages:	210
Product dimensions:	5.50(w) x 8.50(h) x 0.44(d)

About the Author

Amy Rosenberg learned PR in the trenches - working her way up from intern to management at two marketing agencies before starting her own PR firm, Veracity, in 2008. As the firm's president, Amy oversees the blending of digital strategies with classic PR tactics to increase everything from SEO to community engagement for select clients.Amy's first book, A Modern Guide to Public Relations, was released in 2021, with an extensive video series further explaining the concepts. She released A Practical Guide to Public Relations for Businesses, Nonprofits and PR Leaders in 2025. Her podcast, PR Talk, sponsored by the Public Relations Society of America (Oregon), is on pause but available for download - offering over 100 interviews with business leaders.Amy resides in Portland, Oregon with her husband, two children, dog and cat.