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Action Research for Professional Selling

By Peter McDonnell, Jean McNiff
eBook
$48.99
By Peter McDonnell, Jean McNiff
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Action Research for Professional Selling by Peter McDonnell and Jean McNiff is for people working, or hoping to work in sales, who wish to improve their capacity for selling, and who may be involved in providing or participating in a structured sales training programme. It provides a basis for professional selling that connects the sales process to different philosophical models for understanding human interactions and contains much practical advice for selling in a tough economic environme...

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