Advanced Social Media Marketing: How to Lead, Launch and Manage a Successful Social Media Program

Social platforms like blogs, Twitter, and Facebook make it almost effortless for
businesses like yours to compose and post content to a potential audience of
millions. It's faster and cheaper than large-scale publishing, promotion, or
customer relations have ever been.
But it isn't free.
To use social media effectively today takes strategists, writers, community
managers, graphic designers, app developers, and customer service reps. It all
costs money, even before you throw in funds for brand moni...