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An Events Industry Takes Shape: A Case Study of the UK and Poland

By Philip Berners
eBook
$31.99
By Philip Berners
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This timely book critically evaluates the factors which shape an events industry as it develops, with the aim of helping to narrow the disparate behaviours and practices of organisers within the global marketplace of international events.

Stemming from an innovative qualitative research project, which included interviews with senior events organisers at landmark venues in both the UK and Poland, this volume provides an insight into both the emerging events industry in Poland and the develope...

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