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Analyzing Social Media Networks with NodeXL: Insights from a Connected World
eBook
$38.99
By University of Michigan Hansen Ph.D., SUNY at Stony Brook Shneiderman Ph.D., UCLA Smith Ph.D., University of Minnesota Himelboim Ph.D. - School of Journalism and Mass Communication
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Analyzing Social Media Networks with NodeXL: Insights from a Connected World, Second Edition, provides readers with a thorough, practical and updated guide to NodeXL, the open-source social network analysis (SNA) plug-in for use with Excel. The book analyzes social media, provides a NodeXL tutorial, and presents network analysis case studies, all of which are revised to reflect the latest developments. Sections cover history and concepts, mapping and modeling, the detailed operation of Node...