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Asean or China? ThyssenKrupp's best opportunities in oriental expansion
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Essay from the year 2014 in the subject Business economics - Offline Marketing and Online Marketing, grade: 15/20, , course: Global Business Operations, language: English, abstract: This is a brief comparative market analysis of the Asian Business Operations of ThyssenKrupp, a German conglomerate. It is to categorize each business area/function of ThyssenKrupp and to analyze which Asian lookout, either China or ASEAN, would be an ideal destination for oriental expansion of the group in the ...
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