Basketball 2.0: 3x3's Rise from the Streets to the Olympics
Hardcover
$26.95
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Basketball 2.0 takes a riveting and inspirational look inside the rise of 3x3 basketball, which made its Olympic debut at Tokyo 2020, just a decade after launching as the official truncated version of arguably the world's second most popular sport. For generations, three-on-three was a popular form of pickup basketball but seen as a novelty until the governing body, FIBA, hatched an ambitious plan to broaden the sport's worldwide footprint and extend its fan base through a distinctive brand...






















