Bass-Ackward Business: The Power of Helping Without Hustling

Are you tired of going to networking meetings, cold calling, buying leads, or knocking on doors? Would you like for all of your customers to believe you're the greatest thing since sliced bread and never question your cost or abilities? What if you had a proven method for making business come to you? If you're looking for a revolutionary way of doing business, then this book is for you.

Steve Beecham has created a never-ending referral machine. People want to do business with him because he...