Be Brief. Be Bright. Be Gone.: Career Essentials for Pharmaceutical and Biotechnology Sales Representatives

"Be brief, be bright, be gone" is the philosophy that launched David Currier to a successful career as a pharmaceutical sales representative. Simply stated, this approach encourages aspiring sales professionals to:

• Be brief-Keep your sales presentations short and to the point.
• Be bright-Understand your product and its clinical context.
• Be gone-Respect your customer's time.

But that is only one piece of advice...