Bootstrap to Exit: From Vision to Victory: Unlocking Your Path to Success, in Business and Beyond

by Bryan O. Shannon Jr., Bryan C. Boots

Overview

At its core, entrepreneurship signifies forging your own unique path, pursuing an idea, daring to disrupt the status quo. It's true that successful entrepreneurs know about business, but entrepreneurship extends beyond traditional business confines, encapsulating the broader ambition to innovate and challenge norms.

This spirit is illustrated through Bryan Shannon's remarkable entrepreneurial journey in founding, building, scaling, and selling his startup, TicketRx. How did a communications graduate launch a tech platform that was later acquired by a Fortune 500 company? How did a non-lawyer found a legal-tech startup? These narratives and more are all Bryan's, and you'll learn from them as Bryan relates the ups and downs of the TicketRx saga.

TicketRx's journey was fraught with challenges. Yet, belief in the vision, even amidst skepticism, proved vital for Bryan.

Entrepreneurship is fundamentally about grit and determination. Entrepreneurs must deeply understand the problems they aim to solve for their customers and for society, and execute their vision with relentless dedication.

Bootstrap to Exit serves as both memoir and guide, emphasizing that entrepreneurship is about more than business success - it's about challenging societal norms and embracing your true self.

A recurring theme in this book is the importance of authenticity. Society's narratives often confine us, but breaking free from these expectations allows us to craft unique, impactful stories. Embracing your true self is crucial for building a solid foundation for future success. This book is not just a business guide; it's a call to chart your own path and believe in your potential.

Whether your goal is to start a business or simply pursue a personal passion, Bootstrap to Exit aims to inspire you to rise above societal constraints, embrace your uniqueness, and achieve your dreams. With desire, belief, and authenticity, you can carve out your own place in the world and make a profound impact.

Product Details

ISBN-13:	9798331403744
Publisher:	Barnes & Noble Press
Publication date:	08/19/2024
Pages:	244
Product dimensions:	6.00(w) x 9.00(h) x 0.69(d)

About the Author

Bryan O. Shannon Jr. is an entrepreneurial-minded business executive with a strong track record of helping businesses drive sales, grow market shares, and increase revenue through strong leadership, effective communication, and business development, along with team building, and cross-functional collaboration. As a leader and trusted business partner, set the strategic direction and lead cross-functional areas while developing new and existing leaders within the organization. Demonstrated experience synthesizing and translating market needs into product requirements, manifesting the product vision/direction via compelling positioning and messaging. Bryan was the founder and CEO of a start-up named TicketRX. He identified a need in an underserved commercial truck driver market and led the business from proof of concept to successful exit. Post-acquisition Bryan took over as the Managing Director of the acquiring company. He was responsible for overseeing the entire business operation, including sales, marketing, technology, and support of the newly formed international division ORDP powered by TicketRX. Mentor, scale and lead a mid-sized team. Assist owners, boards, and CEOs of small B2B brands with customer-centric omni-channel strategies focused on differentiated planning of online and offline tactics.

Bryan C. Boots serves as Associate Teaching Professor with the Henry W. Bloch School of Management, and Managing Director with the Regnier Institute for Entrepreneurship & Innovation, both at the University of Missouri-Kansas City (UMKC). At UMKC, he teaches classes on product development, technology entrepreneurship, technology management, and data analytics, among other subjects. Previously, Bryan led the Regnier Institute's portfolio of Venture Creation programs, which includes the Entrepreneurship Scholars (E-Scholars) program, competitions, mentorship programs, and technology commercialization. In this role, he helped mentor hundreds of aspiring Kansas City-area entrepreneurs. Bryan earned his PhD from Colorado State University, MBA from University of Missouri-Kansas City, and MS from University of Arkansas.