Build Your Business Stronger --and Do It Quickly!

Build Your Business Stronger --and Do It Quickly!

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Product Details

ISBN-13: 9780966608571
Publisher: Publishers Place, Incorporated
Publication date: 02/28/2002
Edition description: 1ST
Pages: 220
Product dimensions: 5.40(w) x 8.40(h) x 0.60(d)

Table of Contents

Forewordvii
Introductionix
I.You, the Entrepreneur
Chapter 1Crossing Over to a Business Mindset: From Employee to Entrepreneur1
Chapter 2Entrepreneurial Values--Why Should You Know What Yours Are?: Getting Your Priorities Straight7
II.Business Planning
Chapter 3Setting Goals for Your Business: Goals--Yardstick for Productivity13
Chapter 4Get the Big Picture First: Want to See Success?17
Chapter 5Make Your Planning Painless--And Take Your Business to the Top: Plan to Capitalize on Your Strengths and Shore Up Your Weaknesses23
III.Making Your Plan Happen
Chapter 6The Art of Implementing Your Strategic Plan: Focus on Making Your Plan Happen31
Chapter 7Get an Action Plan: Turn Goals into Reality35
Chapter 8Keeping Your Business on Track: Setting Goals is GREAT--Now, How Do You Attain Them?41
Chapter 9Increase Your Productivity with Good Time Management: Motion Is Not Necessarily Progress47
Chapter 10Achieving Good Organization: Turn Your Work Life Around53
IV.Business Development
Chapter 11Edit Your Business Like a Movie: Get a Great Profit Picture63
Chapter 12Recognize the Stages in Business Growth: Know Where Your Business Is Right Now69
Chapter 13Six Areas Critical to Growth: Don't Leave Out Anything Important77
Chapter 14Systems Thinking Gives You an Edge: In Business As in Nature--Everything Is Connected91
V.Finance
Chapter 15How to Do a Financial Projection without Going Totally Bananas: Educated Guesswork Saves the Day99
Chapter 16Study the Way Bankers Think--Before You Ask for a Loan: The Banker Is Not Your Enemy105
Chapter 17Turn a Good Loan Proposal into a Great One: Getting the Money You Need111
Chapter 18Cash Flow--The Monitor of Your Business' Health: Staying in the Black119
VI.Marketing
Chapter 19Three Ways to Increase Revenues--and How to Combine All Three: Maximize Your Growth127
Chapter 20There's Only One Business in the World Like Yours--Capitalize on It!: You and Your Business Are Unique135
Chapter 21Defining and Selling the Sizzle (Not the Steak): Promote the Benefits and Increase Your Sales141
Chapter 22Six Steps to Successful Networking: Making Face-to-Face Contacts Work for You147
VII.Sales
Chapter 23Six Steps in the Sales Process and How to Improve Your Results: Optimizing the Process157
Chapter 24Cultivate the Art of Asking Good Questions: Seek Out Client Needs to Build Your Business171
Chapter 25Intelligent Negotiation--Your Key to Sales Success?: Enhance Your Selling Skills177
Chapter 26Do You Know What Your Customers Really Want?: Better to Ask Them Than to Lose Them183
VIII.Management
Chapter 27Keeping Your People Happy: Better Managers Make for Stronger Businesses193
Chapter 28Resolving Conflicts at Work So Everybody Wins: A Model for Constructive Resolution201
Chapter 29How to Acquire Good Business Sense: Try Out These Keys to Wisdom207
Index213

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