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BUSINESS ENTREPRENEURSHIP: AN INTRODUCTION
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Business entrepreneurship is about creating, growing, and managing new profit-making enterprises.
Entrepreneurs assume much of the risk and responsibility for operating businesses in modern economies. They supply markets and societies with all kinds of new technologies, products, and services.
Thus, entrepreneurship is a major agent of wider socio-cultural as well as economic change (innovation, progress, and adaptation).
This book examines basic elements of entrepreneurship from business idea...
Entrepreneurs assume much of the risk and responsibility for operating businesses in modern economies. They supply markets and societies with all kinds of new technologies, products, and services.
Thus, entrepreneurship is a major agent of wider socio-cultural as well as economic change (innovation, progress, and adaptation).
This book examines basic elements of entrepreneurship from business idea...
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